I am a dynamic, interdisciplinary professional whose work is rooted at the intersection of strategy, society, and visual art. My foundation is built upon an MBA in Digital Marketing from BIBS, Vidyasagar University, and a Sociology Honours degree from Jogamaya Devi College, Calcutta University, which grants me a crucial human-centric perspective rooted in understanding consumer behavior. This analytical strength is driven by a deep passion for the Creative Visual Arts (CVA)—including training from the Birla Academy of Art and Culture—ensuring every strategy I build is not just data-driven, but also visually compelling and distinct. As a Human-Centric Brand Strategist and Visual Storyteller, I translate sociological insights and artistic vision into bold, resonant digital strategies.